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Initially, it may seem clear that an IT department is the ideal client for an enterprise software product. It seems obvious, right? Software and IT departments go hand-in-hand. But you need to stop only selling software to the IT department. You’ve worked hard to craft a value proposition and are clear on every benefit that […]
Sales leaders are always looking for ways to more accurately predict future outcomes and trends within their department. With the right tools and techniques, they can increase predictability as a sales leader, and confidently report it to their superiors within the company. Below is a list of 8 tips that will help increase your ability […]
Anyone in sales can tell you that it’s more cost-effective to retain current customers than it is to go out and find, qualify, and sell to new ones. Increase customer loyalty to ensure customer retention and a low churn rate. Business value consulting can help you determine how to do both. The two metrics, customer […]
Each year, billions of more products are connected to the Internet. That leads to the development of more products in the IoT space. If you are considering IoT implementation within your organization or developing a new connected product, read on to be sure you aren’t making these five extremely common mistakes (and the reason so […]
All effective software case studies have four key sections. These are the introduction, the problem and solution section, and the results section. Each of these sections provides valuable information that will help your prospects make an informed decision about whether or not they should use your product. In this blog post, we will discuss why […]
When thinking about how to price a software product, business owners will always ask: what problem are we solving and what is it worth? In order to figure out how much you should charge for your business solution, it is important to know if it truly has business value and will be a profitable product. […]
No sales team has ever had the complaint that they have too many prospects, or their pipeline is too full. Every business is looking to fill its pipeline further because it’s critical for business success. Businesses that are successful in developing an enterprise sales pipeline have some key differences from those that aren’t. These include […]
The most important task for any sales organization is to retain its customer base. In an on-demand economy, where customers are increasingly becoming more demanding and pickier about the products they buy and use, customer retention has never been harder or more critical. In the short run, it’s all about customer satisfaction. This boils down […]